Today there are multiple forms of Google Ads that you can run and you may have noticed Googles recent transition to update their brand from Google Adwords to Google Ads to match this.
Google Ads campaigns can be set up as a text ad, display ad, retargeting ad, shopping ad or even a youtube ad. With a plethora of options, which one should you use?
If you’re running Google Ads on your own or you’re working from within a company already it’s important to note that the suggestions from Google are not always the right ones for your business. If you’ve used the system before yourself you’ll know that Google has a guided set-up that you can follow. Unless you’ve working in multiple niches and already spent the money to collect the data to find out what works then i’d suggest you’re heading in pretty blind.
If you’re confused about how to get the best return on investment for your Ads campaigns, contact us today for a free consultation to help get you moving again.
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